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I get it. When you’re building a business, especially in those early days, doing your own branding feels like a smart way to save money. And with so many tools available—from Canva to website builders to logo generators—DIY branding seems more accessible than ever. But here’s the thing: as someone who’s helped so many businesses […]

5 DIY Branding Mistakes That Might Be Costing You Clients (And How to Fix Them)

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You know that feeling when you look at your business card, website, or social media and wince a little? That moment when you think, “This doesn’t represent who we are anymore,” or “We’ve outgrown this look”? If you’re nodding along, you’re not alone. And if you’ve been putting off a rebrand because “now isn’t the […]

There’s No Perfect Time to Rebrand: Why Waiting is Costing You